MSPC3450

GLOBAL MARKETING & ADVERTISING

Also listed under 4 other titles
  • Global Marketing and Advertising
  • GLOBAL MARKETING + ADVERTISING
  • GLOBAL MARKETING+ADVERTISING
  • SPEC TOPICS: NEW MEDIA TECHNOL
Terms offered
24
Data refreshed
Jun 30, 2026

Description

Section information text: This course explores the challenges and opportunities facing businesses in the new global economy. Areas of focus include cultural, political, economic and social system similarities and differences across the globe; the financial environment of international marketing; exporting and entry strategies.

Syllabi

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Offering history & forecast 2012–2022

1996
2022
Sections offered by academic year and season, with estimated offering chances for future years above the divider
YearFallSpringSummerIntersession
2030 2030 Fall: 7% chance, medium confidence. Offered in 0 of 9 fall terms since 2018. 2030 Spring: 7% chance, medium confidence. Offered in 0 of 9 spring terms since 2018. 2030 Summer: 12% chance, medium confidence. Offered in 1 of 9 summer terms since 2018. 2030 Intersession: 8% chance, medium confidence. Offered in 0 of 6 intersession terms since 2020.
2029 2029 Fall: 6% chance, medium confidence. Offered in 0 of 10 fall terms since 2017. 2029 Spring: 6% chance, medium confidence. Offered in 0 of 10 spring terms since 2017. 2029 Summer: 12% chance, medium confidence. Offered in 1 of 10 summer terms since 2017. 2029 Intersession: 7% chance, medium confidence. Offered in 0 of 7 intersession terms since 2017.
2028 2028 Fall: 5% chance, medium confidence. Offered in 0 of 11 fall terms since 2016. 2028 Spring: 5% chance, medium confidence. Offered in 0 of 11 spring terms since 2016. 2028 Summer: 11% chance, medium confidence. Offered in 1 of 11 summer terms since 2016. 2028 Intersession: 7% chance, medium confidence. Offered in 0 of 7 intersession terms since 2017.
2027 2027 Fall: 5% chance, high confidence. Offered in 0 of 12 fall terms since 2015. 2027 Spring: 6% chance, high confidence. Offered in 1 of 12 spring terms since 2015. 2027 Summer: 11% chance, high confidence. Offered in 1 of 12 summer terms since 2015. 2027 Intersession: 6% chance, medium confidence. Offered in 0 of 7 intersession terms since 2017.
2022 Not offered Not offered 1 section Not offered
2021 Not offered Not offered Not offered Not offered
2020 Not offered Not offered Not offered Not offered
2019 Not offered Not offered Not offered No data for this term
2018 Not offered Not offered Not offered No data for this term
2017 Not offered Not offered Not offered Not offered
2016 Not offered Not offered Not offered No data for this term
2015 Not offered 1 section Not offered No data for this term
2014 2 sections 1 section Not offered No data for this term
2013 2 sections 2 sections Not offered No data for this term
2012 2 sections 2 sections Not offered No data for this term
Forecast Under 15% 15–39% 40–69% 70–89% 90%+ Not enough history
Fall Spring Summer Intersession Darker means more sections Not offered No data for term

Future estimates combine recent offering frequency with detected multi-year cycles. Hover a cell for confidence and evidence; low-confidence estimates are marked with ~.

Meeting times

Most recent first
  • Mon, 6:30 PM–9:30 PM JC102 2012-120112010200420022000
  • Tue, 6:30 PM–9:30 PM JC215 20092003
2021–22 1 entry
Credit-bearing sections of MSPC3450, 2021–22
TermProfessorTypeCreditsEnrollmentCRN
Summer 2022Olga I. ShabalinaLecture1 5 of 15 enrolled11393
2014–15 3 entries
Credit-bearing sections of MSPC3450, 2014–15
TermProfessorTypeCreditsEnrollmentCRN
Spring 2015Marta KedziaLecture1 16 of 99 enrolled33738
Fall 2014UnlistedLecture1 9 of 99 enrolled24510
Fall 2014Andrzej WozniakLecture1 26 of 99 enrolled24505
2013–14 3 entries
Credit-bearing sections of MSPC3450, 2013–14
TermProfessorTypeCreditsEnrollmentCRN
Spring 2014Marta KedziaLecture1 32 of 99 enrolled33738
Fall 2013Marta KedziaLecture1 24 of 99 enrolled23589
Fall 2013Marta KedziaLecture1 42 of 99 enrolled23581
2012–13 4 entries
Credit-bearing sections of MSPC3450, 2012–13
TermProfessorTypeCreditsEnrollmentCRN
Spring 2013Ronald W. ReidyLecture1 11 of 25 enrolled32570
Spring 2013Marta KedziaLecture1 21 of 99 enrolled32969
Fall 2012Marta KedziaLecture1 4 of 99 enrolled22875
Fall 2012Robert S. SeligaLecture1 30 of 99 enrolled22880
2011–12 5 entries
Credit-bearing sections of MSPC3450, 2011–12
TermProfessorTypeCreditsEnrollmentCRN
Spring 2012Ronald W. ReidyLecture1 18 of 25 enrolled31772
Spring 2012Marta KedziaLecture1 18 of 99 enrolled32190
Fall 2011Marta KedziaLecture1 4 of 99 enrolled22066
Fall 2011Robert S. SeligaLecture1 33 of 99 enrolled22077
Fall 2011Szymon KlopockiLecture1 3 of 99 enrolled22072
2010–11 5 entries
Credit-bearing sections of MSPC3450, 2010–11
TermProfessorTypeCreditsEnrollmentCRN
Spring 2011Ronald W. ReidyLecture1 11 of 25 enrolled40578
Fall 2010Marta KedziaLecture1 36 of 99 enrolled28798
Fall 2010Marta KedziaLecture1 9 of 99 enrolled28799
Fall 2010Robert S. SeligaLecture1 18 of 99 enrolled28824
Fall 2010Szymon KlopockiLecture1 7 of 99 enrolled28826
2009–10 3 entries
Credit-bearing sections of MSPC3450, 2009–10
TermProfessorTypeCreditsEnrollmentCRN
Spring 2010Ronald W. ReidyLecture1 12 of 20 enrolled37808
Fall 2009Marta KedziaLecture1 23 of 999 enrolled26890
Fall 2009Marta KedziaLecture1 21 of 999 enrolled26900
2008–09 3 entries
Credit-bearing sections of MSPC3450, 2008–09
TermProfessorTypeCreditsEnrollmentCRN
Spring 2009Ronald W. ReidyLecture1 12 of 25 enrolled36622
Fall 2008Marta KedziaLecture1 18 of 100 enrolled26141
Fall 2008Marta KedziaLecture1 11 of 100 enrolled26144
2007–08 2 entries
Credit-bearing sections of MSPC3450, 2007–08
TermProfessorTypeCreditsEnrollmentCRN
Spring 2008Marta KedziaLecture1 46 of 999 enrolled36581
Spring 2008Marta KedziaLecture1 24 of 999 enrolled36593
2004–05 2 entries
Credit-bearing sections of MSPC3450, 2004–05
TermProfessorTypeCreditsEnrollmentCRN
Spring 2005Lukasz SulkowskiLecture1 58 of 100 enrolled33204
Fall 2004Ronald W. ReidyLecture1 4 of 25 enrolled22858
2003–04 1 entry
Credit-bearing sections of MSPC3450, 2003–04
TermProfessorTypeCreditsEnrollmentCRN
Fall 2003Ronald W. ReidyLecture1 7 of 25 enrolled21946
2002–03 2 entries
Credit-bearing sections of MSPC3450, 2002–03
TermProfessorTypeCreditsEnrollmentCRN
Summer 2003UnlistedLecture1 35 of 999 enrolled10701
Fall 2002Ronald W. ReidyLecture1 8 of 25 enrolled27090
2001–02 1 entry
Credit-bearing sections of MSPC3450, 2001–02
TermProfessorTypeCreditsEnrollmentCRN
Spring 2002UnlistedLecture1 Enrollment not recorded; capacity 99937019
1995–96 2 entries
Credit-bearing sections of MSPC3450, 1995–96
TermProfessorTypeCreditsEnrollmentCRN
Summer 1996Charles M. BirnbaumLecture1 18 of 99 enrolled10321
Summer 1996Charles M. BirnbaumLecture1 15 of 99 enrolled10394

No-credit sessions

No-credit sections of MSPC3450
TermProfessorTypeCreditsEnrollmentCRN
Fall 2000Ivar HegstadLecture- 10 of 25 enrolled25177