MSPC3050
SOCIAL MEDIA & MARKETING COMM
Also listed under 1 other title
- STRATEGIC SALES MANAGEMENT
- Department
- Master of Science Prof. Comm.
- Terms offered
- 21
- Data refreshed
- Sep 29, 2026
Description
Section information text: Social media has rapidly altered how organizations extend their brands, influence public opinion, and engage consumers and citizens through online tools. Moving beyond traditional mainstream media, social media has directly impacted how institutions market themselves and distribute news and information through new cost-effective tools such as blogging and podcasting. This course will explore how social media is effective and influential forces that can help individuals, politicians, businesses, and non-profit organizations with their marketing and media relations needs.
Syllabi
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Offering history & forecast 2012–2022
2002 2022
| Year | Fall | Spring | Summer | Intersession |
|---|---|---|---|---|
| 2030 | 2030 Fall: 27% chance, medium confidence. Offered in 5 of 9 fall terms since 2018. | 2030 Spring: 9% chance, medium confidence. Offered in 1 of 9 spring terms since 2018. | 2030 Summer: 7% chance, medium confidence. Offered in 0 of 9 summer terms since 2018. | 2030 Intersession: 8% chance, medium confidence. Offered in 0 of 6 intersession terms since 2020. |
| 2029 | 2029 Fall: 30% chance, medium confidence. Offered in 6 of 10 fall terms since 2017. | 2029 Spring: 11% chance, medium confidence. Offered in 2 of 10 spring terms since 2017. | 2029 Summer: 8% chance, medium confidence. Offered in 1 of 10 summer terms since 2017. | 2029 Intersession: 7% chance, medium confidence. Offered in 0 of 7 intersession terms since 2017. |
| 2028 | 2028 Fall: 24% chance, medium confidence. Offered in 6 of 11 fall terms since 2016. Department course count falling about 7% per year. | 2028 Spring: 13% chance, medium confidence. Offered in 3 of 11 spring terms since 2016. | 2028 Summer: 10% chance, medium confidence. Offered in 2 of 11 summer terms since 2016. | 2028 Intersession: 7% chance, medium confidence. Offered in 0 of 7 intersession terms since 2017. |
| 2027 | 2027 Fall: 28% chance, medium confidence. Offered in 7 of 12 fall terms since 2015. Department course count falling about 2% per year. | 2027 Spring: 15% chance, high confidence. Offered in 4 of 12 spring terms since 2015. | 2027 Summer: 10% chance, medium confidence. Offered in 2 of 11 summer terms since 2016. | 2027 Intersession: 6% chance, medium confidence. Offered in 0 of 7 intersession terms since 2017. |
| 2022 | 1 section | Not offered | Not offered | Not offered |
| 2021 | 1 section | Not offered | Not offered | Not offered |
| 2020 | 1 section | Not offered | Not offered | Not offered |
| 2019 | 1 section | Not offered | Not offered | No data for this term |
| 2018 | 1 section | 1 section | Not offered | No data for this term |
| 2017 | 1 section | 1 section | 1 section | Not offered |
| 2016 | Not offered | 1 section | 1 section | No data for this term |
| 2015 | 1 section | 1 section | Not offered | No data for this term |
| 2014 | 2 sections | 1 section | Not offered | No data for this term |
| 2013 | 2 sections | 2 sections | Not offered | No data for this term |
| 2012 | 2 sections | 2 sections | Not offered | No data for this term |
Forecast Under 15% 15–39% 40–69% 70–89% 90%+ Not enough history
Fall Spring Summer Intersession Darker means more sections Not offered No data for term
Future estimates combine recent offering frequency with detected multi-year cycles. Hover a cell for confidence and evidence; low-confidence estimates are marked with ~.
Meeting times
Most recent first- Wed, 6:30 PM–9:30 PM ONLINE 2020
- Wed, 6:30 PM–9:30 PM JC118 2015201320132012-12012-22011
| Term | Professor | Type | Credits | Enrollment | CRN |
|---|---|---|---|---|---|
| Fall 2022 | Daniel S. Hunt | Lecture | 1 | 12 of 30 enrolled | 20817 |
| Fall 2021 | Julie D. Frechette | Online | 1 | 10 of 15 enrolled | 26892 |
| Fall 2020 | Julie D. Frechette | Online | 1 | 15 of 15 enrolled | 26892 |
| Fall 2019 | Julie D. Frechette | Lecture | 1 | 13 of 15 enrolled | 26892 |
| Fall 2018 | Julie D. Frechette | Lecture | 1 | 14 of 15 enrolled | 26892 |
| Spring 2018 | Julie D. Frechette | Lecture | 1 | 22 of 25 enrolled | 33320 |
| Fall 2017 | Monika Wantuchowicz | Lecture | 1 | 33 of 99 enrolled | 26484 |
| Summer 2017 | Martin Y. Marinos | Lecture | 1 | 13 of 25 enrolled | 10654 |
| Spring 2017 | Julie D. Frechette | Lecture | 1 | 16 of 25 enrolled | 33320 |
| Summer 2016 | Roberta A. Pellant | Lecture | 1 | 16 of 25 enrolled | 10654 |
| Spring 2016 | Julie D. Frechette | Lecture | 1 | 12 of 25 enrolled | 33320 |
| Fall 2015 | Julie D. Frechette | Lecture | 1 | 14 of 14 enrolled | 24183 |
| Spring 2015 | Julie D. Frechette | Lecture | 1 | 9 of 25 enrolled | 33320 |
| Fall 2014 | Julie D. Frechette | Lecture | 1 | 11 of 12 enrolled | 24183 |
| Fall 2014 | Julie D. Frechette | Lecture | 1 | 2 of 5 enrolled | 24356 |
| Spring 2014 | Julie D. Frechette | Lecture | 1 | 11 of 25 enrolled | 33320 |
| Fall 2013 | Julie D. Frechette | Lecture | 1 | 2 of 1 enrolled | 23478 |
| Fall 2013 | Julie D. Frechette | Lecture | 1 | 8 of 24 enrolled | 23288 |
| Spring 2013 | Julie D. Frechette | Lecture | 1 | 1 of 1 enrolled | 32872 |
| Spring 2013 | Julie D. Frechette | Lecture | 1 | 14 of 20 enrolled | 32630 |
| Fall 2012 | Julie D. Frechette | Lecture | 1 | 15 of 20 enrolled | 22499 |
| Fall 2012 | Julie D. Frechette | Lecture | 1 | Enrollment not recorded; capacity 3 | 22719 |
| Spring 2012 | Julie D. Frechette | Lecture | 1 | 25 of 23 enrolled | 31768 |
| Spring 2012 | Julie D. Frechette | Lecture | 1 | 2 of 1 enrolled | 32086 |
| Spring 2011 | Julie D. Frechette | Lecture | 1 | 22 of 25 enrolled | 40566 |
| Spring 2002 | Unlisted | Lecture | 1 | Enrollment not recorded; capacity 999 | 36524 |