MSC3800
GLOBAL COMM STRATEGY
- Department
- Master of Sci in Comm
- Terms offered
- 1
- Data refreshed
- Jun 27, 2026
Description
Section information text: In this course, students gain an understanding of the foundations, scope, and challenges of global marketing, as well as the cultural environments of global markets. Organizations and businesses are always facing new challenges including slow domestic market growth, international competition, deregulation of formerly protected industries, short product life cycles, and emergence of global brands. This course will equip students with skills to understand and handle current and developing challenges in global marketing and how to create and implement successful strategies. Formerly MSPC 3800
Syllabi
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Offerings and forecast 2023
2023
| Year | Fall | Spring | Summer | Intersession |
|---|---|---|---|---|
| 2030 | 2030 Fall: not enough history to forecast. | 2030 Spring: not enough history to forecast. | 2030 Summer: not enough history to forecast. | 2030 Intersession: not enough history to forecast. |
| 2029 | 2029 Fall: not enough history to forecast. | 2029 Spring: not enough history to forecast. | 2029 Summer: not enough history to forecast. | 2029 Intersession: not enough history to forecast. |
| 2028 | 2028 Fall: not enough history to forecast. | 2028 Spring: not enough history to forecast. | 2028 Summer: not enough history to forecast. | 2028 Intersession: not enough history to forecast. |
| 2027 | 2027 Fall: not enough history to forecast. | 2027 Spring: not enough history to forecast. | 2027 Summer: not enough history to forecast. | 2027 Intersession: not enough history to forecast. |
| 2023 | Not offered | Not offered | 1 section | Not offered |
Forecast Under 15% 15–39% 40–69% 70–89% 90%+ Not enough history
Fall Spring Summer Intersession More sections Not offered No data
Meeting times
Recent firstNo meeting times.
| Term | Professor | Type | Credits | Enrollment | CRN |
|---|---|---|---|---|---|
| Summer 2023 | Siu Ming Luie | Lecture | 1 | 4 of 25 enrolled | 11547 |