GGRA285

Description

Section information text: SPRING 2022 TOPICS - ADVERTISING AND PACKAGE DESIGN: This course explores the interconnected subjects of advertising design and package design. Students will learn how to create advertisements including print-based ads and screen-based ads. Basic marketing and target audience concepts will be covered as they pertain to advertising. In addition, students will learn to design for packaging in both 2D and 3D. Specific design considerations and regulations will be explored as well as printing and finishing techniques used in package design. SPRING 2022 TOPICS - BRANDING AND ID SYSTEMS:This course is a hands-on study of branding and identity systems used in corporate design worldwide. Corporate Design involves an inter-disciplinary approach to communication, combining skills from graphic design, business, psychology, and cultural studies. In this course, specific emphasis will be placed on the research and development of a comprehensive corporate branding and identity program that will include the design and production of the corporate logo, stationery, and various types of support collateral materials. Courses offered under the designation Advanced Topics may represent emerging issues or specialized content not represented in the curriculum. May be repeatable for credit if topic is different. FALL 2021 TOPICS - PUBLICATION DESIGN: Advanced production of multi-page documents, such as: books, newsletters, annual reports, and magazines. This course will teach students to solve problems dealing with page flow, multi-page layouts and advanced techniques of the page layout software, Adobe InDesign. This course will also emphasize advanced pre-press skills to pre-flight and package their finished designs for commercial print. - DESIGN STUDIO 1:This course is specifically focused on the student's ability to manage their design workflow and prepare them for real business practices. Students will learn to create job tickets, calculate, and prepare job estimates, fill out copyright forms, compile contracts and prepare final design bills. The class emphasizes skills necessary for working with design firms or as a self- employed graphic designer. Students will also prepare self-promotional materials, portfolio presentations and sales pitches to further prepare them for their professional careers. - DESIGN STUDIO 2: This course allows students who wish to pursue in-depth various graphic design topics such as: theoretical, experimental, or practical studies in cutting edge subjects. An advanced course for students to tackle modern or advanced ideas in design that are beyond the scope of the course offerings to create finished designs in the student's professional interests. Course will emphasize critical thinking and originality. - SENIOR TEAM PROJECT: The STP course involves students working together as teams with local area clients on real-world projects. Student teams will work closely and interact with their assigned client to provide graphic design, web-site design and more. Supervised by design program faculty, the teams will be responsible for the design and production of the work requested by the client. The course will focus on the skills of team management and cooperation which are essential for working on a design team.