ENG252

CULTURAL DISCOURSE:ADVERTISING

Also listed under 3 other titles
  • CULTURAL DISCOURSE: ADVERTISING
  • CULT DISCOURSES:ADVERTISING
  • DISCOURSES OF ADVERTISING
Department
English
Terms offered
10
Data refreshed
Sep 1, 2026

Description

Section information text: Focuses on the ways in which discourse elements in advertising draw upon, circulate, and create new cultural codes. Patterns and codes of "discourse imaging" that structure ads are explored in the context of verbal and visual properties, intertextualities, and ideology. Through the perspective of Critical Discourse Analysis, emphasis is given to the relationship of advertising discourse to larger cultural discourses and their consequences. For undergraduate English majors, this course satisfies the Theory or Criticism (D) requirement.

Syllabi

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Offering history & forecast 2006–2016

2004
2016
Sections offered by academic year and season, with estimated offering chances for future years above the divider
YearFallSpringSummerIntersession
2030 2030 Fall: 7% chance, medium confidence. Offered in 0 of 9 fall terms since 2018. 2030 Spring: 7% chance, medium confidence. Offered in 0 of 9 spring terms since 2018. 2030 Summer: 7% chance, medium confidence. Offered in 0 of 9 summer terms since 2018. 2030 Intersession: 8% chance, medium confidence. Offered in 0 of 6 intersession terms since 2020.
2029 2029 Fall: 6% chance, medium confidence. Offered in 0 of 10 fall terms since 2017. 2029 Spring: 6% chance, medium confidence. Offered in 0 of 10 spring terms since 2017. 2029 Summer: 6% chance, medium confidence. Offered in 0 of 10 summer terms since 2017. 2029 Intersession: 7% chance, medium confidence. Offered in 0 of 7 intersession terms since 2017.
2028 2028 Fall: 7% chance, medium confidence. Offered in 1 of 11 fall terms since 2016. 2028 Spring: 7% chance, medium confidence. Offered in 1 of 11 spring terms since 2016. 2028 Summer: 5% chance, medium confidence. Offered in 0 of 11 summer terms since 2016. 2028 Intersession: 7% chance, medium confidence. Offered in 0 of 7 intersession terms since 2017.
2027 2027 Fall: 7% chance, high confidence. Offered in 1 of 12 fall terms since 2015. 2027 Spring: 9% chance, high confidence. Offered in 2 of 12 spring terms since 2015. 2027 Summer: 5% chance, high confidence. Offered in 0 of 12 summer terms since 2015. 2027 Intersession: 6% chance, medium confidence. Offered in 0 of 7 intersession terms since 2017.
2016 1 section 1 section Not offered No data for this term
2015 Not offered 1 section Not offered No data for this term
2014 Not offered Not offered Not offered No data for this term
2013 Not offered Not offered Not offered No data for this term
2012 1 section Not offered Not offered No data for this term
2011 1 section Not offered Not offered No data for this term
2010 1 section Not offered Not offered No data for this term
2009 Not offered Not offered Not offered No data for this term
2008 1 section Not offered Not offered No data for this term
2007 Not offered Not offered Not offered No data for this term
2006 1 section Not offered Not offered No data for this term
Forecast Under 15% 15–39% 40–69% 70–89% 90%+ Not enough history
Fall Spring Summer Intersession Darker means more sections Not offered No data for term

Future estimates combine recent offering frequency with detected multi-year cycles. Hover a cell for confidence and evidence; low-confidence estimates are marked with ~.

Meeting times

Most recent first
  • Mon, Wed, 4:15 PM–5:30 PM ATW302 2015
  • Tue, Fri, 12:00 PM–1:15 PM JC120 2011
  • Tue, Fri, 2:50 PM–4:05 PM Jefferson Academic Center JF222 20102008
  • Tue, Fri, 1:25 PM–2:40 PM JC204 20062005
  • Mon, Wed, 12:00 PM–1:15 PM JC204 2004
Credit-bearing sections of ENG252
TermProfessorTypeCreditsEnrollmentCRN
Fall 2016Jonathan M. DicksteinLecture1 13 of 25 enrolled25400
Spring 2016Cynthia R. ContiLecture1 23 of 25 enrolled34305
Spring 2015Cynthia R. ContiLecture1 28 of 25 enrolled34305
Fall 2012Cynthia R. ContiLecture1 17 of 20 enrolled22343
Fall 2011Fern L. JohnsonLecture1 20 of 20 enrolled20153
Fall 2010Fern L. JohnsonLecture1 26 of 25 enrolled27165
Fall 2008Fern L. JohnsonLecture1 1 of 25 enrolled25419
Fall 2006Fern L. JohnsonLecture1 2 of 20 enrolled23138
Fall 2005Fern L. JohnsonLecture1 Enrollment not recorded; capacity 2023138
Spring 2004Fern L. JohnsonLecture1 1 of 20 enrolled31553